The Power of Branding on Meta

The global race for businesses to meet client demand is what propels enterprises all around the world. As more enterprises enter the market, the total supply and demand network grows more complicated and crowded. This calls for businesses to keep a regular check on their stocks to keep their operations running smoothly.

The back-and-forth movement of raw materials entering, processing, and distributing the final product to end-users requires a high level of teamwork, precision, and quality that meets or exceeds consumer expectations. This brings up an essential aspect of supply chain management and stock optimization that businesses must understand well. In this article, we'll talk about how you can grow your sales online by optimizing your stocks the right way, let's get going.

We interact with tons of eCommerce businesses to help them with their journey. 8 out of 10 times, brands that struggle to keep their budget in check have made one (or more) of the three mistakes that we’re going to discuss in this article. You will also learn how to avoid these mistakes. We've also included a highly effective approach for your business as a bonus! Ready? Let’s get into it.

India is a land of diversity and every state has something new to offer. From the Himalayas in North India to coastal areas like Goa, Kerala or Lakshwadeep; from deserts like Rajasthan to lush forests like in Madhya Pradesh; from mighty forts like Ranthambore Fort to city life at Delhi; India offers travellers a wide range of experiences and stories worth sharing.

Let’s go over some reasons why Indians love travelling and why Travel Mobility & Accommodation is an eCommerce segment worth exploring if you're planning to jump into India's eCommerce market as an online business in this segment.

Internet is changing the world. More than half of all business owners are now using online advertising to grow their businesses and with good reason. Online ads have become an integral part of eCommerce revenue strategies, allowing companies to tap into a global market that continues to expand exponentially. It's no wonder then that more than $200 billion was spent on online ads in 2017 alone! But it isn't just about spending money on online ads - you need to do it right if you want your company to grow.

To help you get started, this blog post will discuss some of the best marketing strategies and their best practices to help you achieve success with online ads so that your business can thrive in today's digital economy.

We get tons of requests to break down the steps to become a successful online shop so this week, we’ve put together a list of 6 steps for you to implement. Although there’s no set path to success, these steps would ensure that you have solid fundamentals as an online store. These steps are niche-neutral so you don’t have to worry about its relevance. Let’s get straight to it!

It can be confusing when only a fraction of your online store traffic converts into purchases. Been there? You’re not alone. A lot of online stores are plagued with high shopping cart abandonment rates, with an average shopping cart abandonment rate of 69.57% across all eCommerce industries.

But there’s good news! You can significantly reduce your online store’s shopping cart abandonment rate by identifying its root cause and tweaking your website as required. Pretty straightforward, right? You bet. Let’s take a look at the reasons why your customers might be abandoning their shopping carts.

Technology is changing at an exponential rate. What was impossible just years ago has now become commonplace in day-to-day life. 5G technology promises to change how we shop online forever and it’s closer than you think! If not sooner 5G technology will be powering our smartphones before 2023, but what does this mean for retailers? Keep reading to find out.

“I've tried a lot of things but my business just doesn’t seem to be going in the right direction.”

Sounds like you?

Don’t worry, you're not alone. We receive all sorts of queries and the above statement is the gist of 90% of them. This statement is highly likely to resonate with a lot of entrepreneurs and marketers reading this. 

Can you change this? Absolutely! Read more to learn how.

If you run an ecommerce business, you must be familiar with the term SEO. If not, you'll find this article incredibly helpful in ways that will open new doors for your business and help you take it to a whole new league. Let's start with getting to know what SEO really is and how it can benefit your business. Then, I'll share with you 7 free SEO tools that you can use to scale your business.

eCommerce is growing at a lightning pace and has become an important part of people’s daily lives with 22% of the world shopping online. In spite of the pandemic, we’ve seen a sharp rise in online businesses in 2020 which continues to grow with the increase in internet penetration and accessibility. Retail eCommerce is expected to reach $5 trillion by the end of 2021 and clearly, the future of eCommerce is bright.

In this era of eCommerce, it’s best to know what the latest trends are, especially if you have an online business. Here are 7 eCommerce trends that you can incorporate into your business and start growing your webshop.